On February 16-18, Destination Irvine hosted a FAM to showcase the center of Orange County to both meeting planners and meetings trade media. The two-day itinerary included tours of six of the hotels, dinner at Andrei's Conscious Cuisine & Cocktails, lunch at Il Fornaio and a team-building activity featuring a scavenger hunt at the Irvine Spectrum Center (pictured). In addition, attendees were given the opportunity to tour the Orange County Great Park and horseback ride through Irvine Regional Park.

Feedback from the attendees was positive "learned a lot about Irvine in a short period of time" and "productive press trip."

Attendees included: Rob Luce, California Meetings + Events, Darla Methey Huckaby, Conference Direct, Stacy Weber, Moss Adams, LLP, Diego Vallejo, Smart Meetings, Ann Shepphird, Association News, Janet Dufour, Technology Assurance Group and Marc Boisclair, Collinson Media & Events.