Wendy Haase, Director of Tourism Marketing
Destination Irvine


Visitors Add More Than a Half Billion Dollars to the Local Economy

Irvine, Calif. May 14, 2013 - Destination Irvine released statistics from the 2012 Visitor Impact report conducted specifically for Irvine. In 2012, traveler expenditures for Irvine came to an estimated $510 million, an increase of 3 percent since 2011. The travel industry contributed $27.4 million in local and state taxes.

"Visitor spending is vital to maintaining a strong local economy and a vibrant quality of life for residents of Irvine," said Tallia Hart, President/CEO, Irvine Chamber of Commerce. "The tourism industry is an important source of funding for the City of Irvine; the $27.4 million in local and state tax revenue is equivalent to approximately $340 for each household."

Irvine's major visitor spending categories are as follows:

Spending Categories Percent of Total Spending/Spending in Irvine ($ Millions)

Food & Beverage Services                 28%    $143
Accommodations                              23%    $119
Arts, Entertainment & Recreation       21%    $109
Retail                                               19%    $95
Transportation                                     9%    $44
Total Spending in 2012                      100%   $510

In addition, the travel industry supported 5,340 Irvine jobs and was responsible for adding $186 million in wages to the local economy.

These numbers are estimates from the Irvine Visitor Impact Report, Calendar Year 2012, a tourism economic impact study conducted by Dean Runyan Associates. Dean Runyan Associates also conducts the California Travel Impacts by County reports for Visit California.

The full report can be viewed at

About Destination Irvine
Under the Irvine Chamber of Commerce, a non-profit 501(c)6, Destination Irvine, funded by a self-imposed assessment through a Hotel Improvement District (H.I.D.), positions Irvine as a destination for visitors, meetings and groups. Destination Irvine through direct sales efforts including database marketing, lead generation, trade show participation, and familiarization tours, sells the destination. In addition, Destination Irvine promotes Irvine through marketing, advertising and public relations efforts.